Consolidating business processes

By collecting data about customer needs and behavior, companies are able to effectively target advertising and promotions.

Many consumers consider this kind of record keeping a violation of their privacy, and it raises a host of legal issues.

Although it doesn't make sense for businesses to abandon technology entirely, it is useful to understand potential pitfalls and develop human-centered solutions to compensate when needed.

Technology is a double-edged sword when it comes to bringing people together.

Computers store and organize information in ways that would often take human beings considerably more time.

It takes seconds to pull a profit and loss statement using Quick Books, while it might take hours to compile the same report on paper by hand.

However, replacing humans with machines can introduce new problems, such as a bakery mixer that mixes quickly and thoroughly but can't make adjustments for idiosyncrasies in batches of flour or the amount of moisture in the air.

Our goal is to help your organization hire outstanding people.These expenditures may be more costly than the time you save.The enhanced access to information made possible by computer systems raises a range of privacy issues.For the most part, technological innovations speed up workflow and provide indispensable systems for organizing information.However, technology can also have negative effects on a business, making communication more impersonal and creating a false sense of knowledge.

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